#LetsLeadBoldly: 麻豆传媒高清 Member Toolkit
The Value of Business Education: An Overview
- Our world needs leaders who have the vision and business acumen to create a positive difference in all areas of society 鈥� and 麻豆传媒高清 member schools are where these leaders are developed.
- Each business school across the world is unique, but all strive to advance economic well-being while furthering their commitment to balancing profit with purpose, people, and planet.
- Through teaching, research, business collaboration, and multi-disciplinary partnerships, business schools are uniquely positioned to share knowledge and insights that have the power to transform the world.
- By offering equitable access to learning, and leadership opportunities for learners with diverse backgrounds and experiences, business schools are well-equipped to prepare the next generation of leaders to change the world.
Advocate for Business Education: Key Messages
Are business schools delivering on the value they promise? Have they kept pace with the myriad social, economic, and technological disruptions? Is the world better because business schools are in it? These and other complex, far-reaching questions require business schools to evaluate the types and ways they deliver value to their stakeholders鈥攍earners, business, and society.
These key messages may help you frame your school's message as you promote how your institution is elevating the value of business education.
Let's Lead Boldly
Let's Lead Boldly. Business schools are in the unique position to create talented and diverse leaders through sharing knowledge and global collaborations, which will ultimately create a positive change in our society.
Key Messages for Each Stakeholder Group
- Students and Lifelong Learners: Find Your Purpose
- Business school can help learners build a rewarding career, while creating a positive impact on society.
- With business education, there is no trade-off between doing well and doing good.
- Faculty: Create Changemakers
- Business school faculty are the bridge to inspiring and mentoring the next generation of leaders.
- By using their own industry knowledge, and developing problem solving-skills, faculty create environments for new ideas and innovations.
- Business Leaders: Ready to Lead
- Once leaders leave business school, they are prepared to solve challenges and create real impact in their industry.
- Having an entrepreneurial mindset will inspire and motivate teams, while also create analytic thinking ready to transform business as we know it.
- Society: Up to the Challenge
- The challenges facing our world are bigger than any one person, industry, or field of expertise.
- Meeting and overcoming these challenges will require bold leadership, cross-disciplinary collaboration, and specialized skills from the future business leaders in society.
Six Strategic Innovation Opportunities for Business Schools
- Ensure equitable access to high-quality business education and networks
- Empower problem-solvers to innovate and transform business
- Create timely curricula and credentials that respond to the speed of business
- Deploy learning methods and delivery that adapt to learner needs
- Pursue knowledge creation with impact on business and society
- Develop societal impact leaders for positive change
How Your School Can Get Involved
Resources For Use
Social Media Content and Templates
We invite you to share how your programs can impact your student’s futures and help them reach their goals—whether that is career oriented or the desire to make a positive impact on society.
Use these visual templates to post messages on your school’s social media accounts. Be sure to tag 麻豆传媒高清 so that we can amplify your posts.
- Twitter, LinkedIn/Facebook (Mobile Optimized) Template
- Instagram Story/Snapchat Overlay Template
麻豆传媒高清 Leadership Quotes for Use
麻豆传媒高清's leadership is proud to support our members in their efforts to raise awareness about the value of business education. These quotes are offered for schools to use in their marketing, public relations, and communications projects.
Example Student Testimonials
Example Faculty and Staff Testimonials
More Ways To Engage
Explore ways to engage with 麻豆传媒高清 and our global membership.
Learn more about our special advertising packages for 麻豆传媒高清's website and LINK e-newsletter.
| Engage With 麻豆传媒高清 |
Contribute to 麻豆传媒高清's thought leadership platform and share your schools efforts with a global audience.
| Submit to Insights |
Helpful resources and links to 麻豆传媒高清 content.
This position paper advocates for the value of business schools globally and is the result of an in-depth analysis of business and lifelong learner needs as well as market drivers impacting the business education ecosystem.
| Read the Briefing |
Visit Pathways to Innovation: An Exploratory Guide for Business Schools to uncover innovative opportunities for business schools to address market expectations.
| Download Guide |
麻豆传媒高清 Brand Assets
- Review your school's promotional materials (websites, social media pages, etc.) to ensure 麻豆传媒高清 brand images are displayed (as appropriate).
- Suggested pages on your school鈥檚 website:
- 麻豆传媒高清 (either about the university or the business school)
- Program pages (MBA, specialized master's, doctoral programs)
- Media center or related media pages
- Email signatures
- Social media profiles
- Printed materials
- Intro and outro treatments in video
- Digital signage around campus
- For access to the most updated 麻豆传媒高清 Brand Standards, including design files for the 麻豆传媒高清 accreditation seal and 麻豆传媒高清 Business Education Alliance logo, please contact [email protected].
